In 2023, Moore County witnessed an unprecedented $805.1 million in economic impact from visitor spending representing a 7.4 percent increase from the previous year. Moore County remains the tenth highest tourism economy in the state, its highest ranking in history.
The board of directors of the Pinehurst Southern Pines, Aberdeen Area Convention and Visitors Bureau (CVB) voted unanimously at its October 24 meeting to award $821,000 in grants to six Moore County municipalities and non-profits as part of the organization’s One-Time Project Fund (OTPF). This is the first time in the 36-year history of the CVB that the organization has offered a tourism-related grant program. The program was proposed earlier this year due to a surplus of the CVB’s fund balance which created an available pool of up to $1 million for the OTPF.
